Nestled along the northeastern coast of Brazil lies a hidden gem, a place that transcends the boundaries of ordinary travel destinations. Jericoacoara, often simply called "Jeri" by locals, is a haven of natural beauty and tranquility that captivates the soul of every traveler fortunate enough to wander its pristine shores. From sun-kissed sand dunes to crystal-clear lagoons, Jericoacoara is a paradise waiting to be explored, offering an escape from the hustle and bustle of everyday life.













The Edge of the World
Jericoacoara isn't the easiest place to reach, but the journey itself is part of the adventure. Tucked away in the state of Ceara, Jeri was once a small fishing village accessible only by a challenging journey across rugged sand tracks. Today, while the journey is more comfortable, the remote location still preserves the village's authenticity and ensures that only the most adventurous souls find their way to this slice of paradise.
The easiest way to reach Jericoacoara is to fly into Aeropuerto Regional Comandante Ariston Pessoa (JJD). From there, a hop your pre-scheduled lift to the village! When you book an AirBnB or a hotel, ask for shuttle service to Jeri. They all have arrangements and it's usually around R$100 ($20 USD). This place is remote! There are 0 ATMs so be sure to bring cash, although credit card is accepted everywhere. Again, it's the small vendors that appreciate and/or only accept cash, and there are a lot of small vendors throughout Jeri.
The Sand & Sun
Jericoacoara boasts some of the most breathtaking sandscapes on the planet. The iconic Jeri dune, known as Sunset Dune, is the place to be as the sun begins its descent. Picture yourself atop this majestic sand formation, surrounded by the warm hues of orange and pink as the sun kisses the horizon, bidding farewell to another day in paradise. The atmosphere is electric, a collective awe sweeping over the crowd as the sun disappears, leaving behind a painted sky that reflects on the vast expanse of sand below.
As the day draws to a close, the fun is just beginning. Nightfall transforms Jeri into a hub of activity. The village, adorned with twinkling lights, comes alive with the rhythm of music and the contagious energy of its people. Join in the festivities, savoring the delicious local cuisine and refreshing caipirinhas as you dance the night away under the starlit sky. The joyous atmosphere is infectious, making every night in Jericoacoara a celebration of life.
The Blue Lagoons
Beyond the dunes, Jericoacoara hides a series of freshwater lagoons that seem almost surreal in their beauty. Lagoa Azul and Lagoa do Paraiso, with their crystal-clear waters and fine, white sand bottoms, are like natural oases beckoning travelers to unwind and refresh. Spend your days here lounging in the shallow waters, surrounded by the tranquility of nature.
What sets these lagoons apart is not just their stunning aesthetics but also the unique experiences they offer. Picture yourself in a hammock strung between two palm trees, gently swaying in the breeze as you sip on a cold coconut. The serenity of the lagoons is therapeutic, providing a welcome escape from the stresses of modern life.
Windsurfing & Kitesurfing Haven
For those seeking an adrenaline rush, Jericoacoara is a mecca for windsurfing and kitesurfing enthusiasts. The consistent trade winds that sweep across the region create ideal conditions for these exhilarating water sports. Beginners can take lessons from local experts, and seasoned pros can challenge themselves with the strong and steady winds that propel them across the waves.
The beach of Jeri is a colorful spectacle of kites dancing in the sky, creating a vibrant backdrop to the exhilarating water activities. Whether you're a seasoned surfer or a novice looking to try something new, Jericoacoara provides an unforgettable playground for water sports enthusiasts.
Nature's Playground
Beyond the sandy shores and lagoons, Jericoacoara's surroundings are a treasure trove of natural wonders. Explore the mangroves on a guided tour, immersing yourself in the unique ecosystem that thrives where the freshwater meets the sea. Glide through the calm waters on a paddleboard or a kayak, discovering hidden channels and marveling at the diverse marine life that calls this area home.
For the nature lover, Jeri is also a haven for birdwatching. The region's diverse habitats attract a wide variety of bird species, making it a paradise for ornithologists and casual bird enthusiasts alike. Keep your camera ready, as you may encounter colorful parrots, elegant herons, and even the iconic caracara, a bird of prey that adds to the region's wild charm.

Embracing the Slow Pace of Life
One of the most enchanting aspects of Jericoacoara is its commitment to the "Jeri way of life." The village operates at its own rhythm, embracing a slow pace that allows visitors to unwind and appreciate the simple joys of existence. Take a stroll along the cobblestone streets, where no cars are allowed, and let the laid-back atmosphere seep into your soul.
The absence of streetlights in the village enhances the magic of Jericoacoara at night. Walking along the beach with only the moonlight and the stars to guide you, you'll feel a connection with nature that is increasingly rare in our fast-paced world. It's a chance to escape the constant buzz of technology and reconnect with the Earth's natural rhythms.
Sustainable Tourism in Action
Jericoacoara takes pride in its commitment to sustainable tourism. The community has implemented measures to preserve the fragile ecosystem and protect the unique biodiversity of the region. The absence of large resorts and the limited development contribute to the preservation of Jeri's natural beauty.
Accommodations in Jericoacoara range from charming guesthouses to eco-friendly boutique hotels, ensuring that visitors can experience the village's hospitality while minimizing their impact on the environment. Embracing the ethos of responsible tourism, Jeri sets an example for destinations around the world, proving that preserving nature can go hand in hand with providing an exceptional travel experience.
"Jeri"
In the heart of Jericoacoara, there's an undeniable sense of magic that captivates every traveler. It's the kind of place that transcends the ordinary, where the beauty of nature and the warmth of the community create an atmosphere of pure bliss. As you watch the sunset from the iconic dune or lose yourself in the serenity of the lagoons, you'll feel a connection to something greater-a connection to the soul of Jericoacoara.
It's not just a destination; it's an experience that lingers in your heart long after you've left the sandy shores and winding streets of this Brazilian paradise. Jericoacoara beckons those who seek a respite from the chaos of everyday life, inviting them to embrace a slower, more meaningful way of living. So, heed the call of Jericoacoara, let the winds of adventure carry you to its shores, and discover a piece of heaven on Earth that will stay with you forever.
Find Tickets to Dune Buggies and other adventures in Jericoacoara, Brazil!
Explore Jericoacoara, Brazil right! Hop on a dune buggy or 4-wheeler and hit the sand dunes and head to the blue lagoon for a drink and some lunch! Or arrange your airport pickup! It's a fun ride to the town so be prepared and pack relatively light.